'Traditional' Media active online

According to U.S. audience data compiled by comScore Networks, four so-called "traditional" media companies - Fox Interactive Media, Time Warner Network, Viacom, and Comcast - ranked among the top 10 sites in terms of page views in November. For the same period, Fox, Time Warner and the New York Times found themselves in the top 10 for unique visitors.

The major media companies are making progress in getting an online audience that can be leveraged as users increasingly pull down content online. Though many of the top 10 players were on last year's list, Fox Interactive and Comcast made special progress. The 39.5 billion page views generated by Fox Interactive, which includes MySpace, marked the first time the company beat Yahoo! for the top property by that metric

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