Google Android to hit India shores by Dec 2008

Hi...

I am a huge fan of Google... I am looking at purchasing a smart phone, and when the talks about Android came, I postponed my plan.... Now when i got to know the date - I am eager, anxious, and guessing what would the WOW factor in the Google offering be...

I believe the hallmark of Google Android would be simplicity, and the collaboration it would offer...

While I am not a huge HTC fan... I guess my love for a Google product far out weighs it...

Here is a news article from Business Standard



Taiwanese handset major High Tech Computer (HTC) is planning to launch the Android platform-powered phone (popularly referred to as the Google phone) in India this December.

The price, however, will be higher than the US debut tag of around Rs 8,200 ($179).

Ajay Sharma, country manager, HTC (India), told Business Standard: “We would prefer a mobile operator tie-up to introduce the Google phone in India in December.”

HTC’s G1 (the Google phone model) will cost more since “the Indian market does not work on the handset subsidy model".

Android is a Linux-based operating system for mobile devices that was announced in November last year and developed by the Open Handset Alliance — a group comprising players like Google, HTC, Intel, Motorola and Samsung.

Research firm Strategy Analytics has predicted that the G1 could sell 400,000 units by the end of 2008, accounting for 4 per cent of the smart-phone market.

To spur the growth of third-party applications, Google recently announced the Android Market, similar to Apple's App Store, where consumers can buy and download content for its mobile platform.

Labelled as competition to Apple’s iPhone, which is priced at Rs 31,000 for the 8GB model, the HTC G1 could be priced cheaper to maintain an edge in India. Currently, HTC has smart-phones in the Indian market priced between Rs 10,000 and Rs 35,000. Google India officials were unavailable for comment.

HTC’s device is a 3G phone with a touch-screen, slider keyboard, GPS and Wi-Fi.

HTC India, which has an exclusive partnership with Airtel, is also open to selling the G1 phone through independent retail channels. “We will decide the business model soon,” said Sharma.

He believes that Google’s software platform and operating system for mobile devices has the benefit of leveraging on more than 100 million online web users as well as its open source development platform and advertising-oriented business model.

Although India does not have 3G yet, Sharma said applications like maps and search could find takers. “We expect to build volumes in India and the Android-based phone should make HTC a bigger player in the wireless handset market,” he said.

HTC India hopes to sell 600,000 mobile devices in 2009, having doubled sales this year from 100,000 in 2007.

Santosh

Comments

Post a Comment

Popular posts from this blog

Best Indian websites - 2007

Image
Hi, This was an article that appeared in PC World India Nice stuff Santosh ------------------------------------ Technology will dominate the future and the web is clearly one of its greatest manifestations. Forget the dotcom bust that many sceptics will remind you of The Web is going to become our way of life in India . There are enough statistics to point to the rapid growth of the Internet in India – number of connections, e-mail accounts, transaction revenue – all very convincing. But who needs statistics? Just a quick look around will reveal how web is fast replacing traditional brick-n-mortar operations. Be it picking new stocks or new friends, finding a job or a bride, there’s a web way to things that is proving far more effective, and rewarding. Websites today are built with robust understanding of users and available technology. They purposefully pursue fulfilling the needs of their audience but are grounded in strong business reality. And hence, unlike the fairy-tail era gone
Read more

10 Reasons Marketing Strategy should include the Internet

It may seem surprising but many companies, big and small, have yet to develop a rational Internet marketing strategy. Considering the Internet has now been used effectively by marketers since 1994, any organization without a strategy to utilize the Internet for marketing is probably making a big mistake. For any organization that still does not have a meaningful Internet marketing effort we offer 10 Reasons why you should. 1. The Go-To Place for Information Possibly the most important reason why companies need to have an active Internet marketing strategy is because of the transformation that has occurred in how customers seek information. While customers still visit stores, talk to sales representatives, look through magazines, and talk to friends to gather product information, an ever-increasing number of customers turn to the Internet as their primary knowledge source. In particular, they use search engines as their principle portal of knowledge as search sites have become the leadi
Read more

The Disappearance of Gully Cricket: A Reflection on Changing Times

Image
Gully cricket , once an integral part of Indian childhood, is now a fading memory. In the 80’s and early 90s, the streets were more than mere public spaces; they were stages for dreams. A bat, a ball, and a group of eager kids were all that was needed. Stumps were supported by stones, or stones themselves became stumps, or it could be a lamppost, or 3 lines drawn with a piece of brick on a compound wall. If nothing, it would be two hawai chappals that acts as wickets. A twig could be a stand-in for a second bat, and everyone played with a shared spirit. The road in front of anyone's house was open to all—a place where games, conversations, and sometimes even family functions spilled over. The essence of gully cricket was its simplicity and collectiveness. No one really owned anything individually. If one kid had a bat, it became everyone’s bat. The game was not defined by boundaries of ownership or the idea of personal space. Rather, it thrived on the joy of shared resources and ex
Read more