Key Takeaways from NASSCOM ILF 2017 Event

    After a long time, I attended a full NASSCOM conference (Yes, all of three days!!). 
    As good events go, this event too was good, with a long line of illustrious industry 
    speakers (Ginni Rometty) business leaders (Mukesh Ambani, Anand Mahendra) 
    to sportsperson (Anil Kumble). The topic curiously was more introspective 
    rather than outward looking – To reimagine and not reengineer











While a variety of topics were discussed (https://nilf2017.sched.com/) 
for me the key takeaways from the event were:

  • Artificial Intelligence
  • Virtual Reality
  • HealthTech

From IBM Watson to Startups creating NLP & Deep Learning based solutions for enterprise, 
I'd noticed AI coming in all shapes and sizes. Some call it Machine Learning, some others Cognitive 
Business. However, the idea that data will drive businesses is very real. If Data is the new oil… 
Artificial intelligence is going to the refinery plant.

Virtual Reality, which has been in the spot light for past few years but limited its presence and activities
to media and gaming industry will have a larger role to play in various other businesses. Healthcare and
Education being the most natural progression for virtual reality solution. From the basic 360 degree 
video currently in use… the use of 3D - CGI will increase. Personally, I feel that VR needs to move 
from single user interaction to single object - multiple users interactions on real time basis.

From FoodTech couple of years back and to Fintech last year… this year will be about HealthTech. 
The healthcare market is over $3 Trillion and digital has been scantly used in this industry. There is 
huge interest from Pharma, Insurance, and Govt on increasing the quality of medical care thus will give
rise to a lot of startups focussing on end user solutions


    Varia:  
    Apart from the above, there were some more things to ponder:

    • Why do technology firms talk about VR / reduced attention span,  etc. but have day long conferences & have has physical conferences rather than virtual hangouts?
    • Most technologies are old wine in new bottle… Be it ASP (application service provider), SAAS, cloud computing, etc…
    • Is Digital SCAM (Social-Cloud-Analytics-Mobile) in a new guise
    • Messenger is more important than the message: Two business leaders having divergent views on same subject (demonetization) receives applause from the same audience.
    • We live in the ‘Now’ moment: As the field of technology rapidly changes, most of the business leaders have a focus on what is the current need and try and identify solutions that best suits their current challenges. Also, they consume information for the moment with little action points.
    • There is a huge gender gap in IT field…. Unlike most of the media & marketing/advertising events I have and keep attending regularly - women delegates are scantly present in the NASSCOM event. Hope the young girls take inspiration from Ginni Rommety and we get to see many more women in the IT field. Please note this comparison is just between media/advertising industry and IT industry

    Cheers!
    Santosh




Comments

Unknown said…
Good Blog
(y)

For free classified sites in india please visit
http://www.adaalo.com
12:17 PM
Post a Comment

Popular posts from this blog

Best Indian websites - 2007

Image
Hi, This was an article that appeared in PC World India Nice stuff Santosh ------------------------------------ Technology will dominate the future and the web is clearly one of its greatest manifestations. Forget the dotcom bust that many sceptics will remind you of The Web is going to become our way of life in India . There are enough statistics to point to the rapid growth of the Internet in India – number of connections, e-mail accounts, transaction revenue – all very convincing. But who needs statistics? Just a quick look around will reveal how web is fast replacing traditional brick-n-mortar operations. Be it picking new stocks or new friends, finding a job or a bride, there’s a web way to things that is proving far more effective, and rewarding. Websites today are built with robust understanding of users and available technology. They purposefully pursue fulfilling the needs of their audience but are grounded in strong business reality. And hence, unlike the fairy-tail era gone
Read more

10 Reasons Marketing Strategy should include the Internet

It may seem surprising but many companies, big and small, have yet to develop a rational Internet marketing strategy. Considering the Internet has now been used effectively by marketers since 1994, any organization without a strategy to utilize the Internet for marketing is probably making a big mistake. For any organization that still does not have a meaningful Internet marketing effort we offer 10 Reasons why you should. 1. The Go-To Place for Information Possibly the most important reason why companies need to have an active Internet marketing strategy is because of the transformation that has occurred in how customers seek information. While customers still visit stores, talk to sales representatives, look through magazines, and talk to friends to gather product information, an ever-increasing number of customers turn to the Internet as their primary knowledge source. In particular, they use search engines as their principle portal of knowledge as search sites have become the leadi
Read more

The Disappearance of Gully Cricket: A Reflection on Changing Times

Image
Gully cricket , once an integral part of Indian childhood, is now a fading memory. In the 80’s and early 90s, the streets were more than mere public spaces; they were stages for dreams. A bat, a ball, and a group of eager kids were all that was needed. Stumps were supported by stones, or stones themselves became stumps, or it could be a lamppost, or 3 lines drawn with a piece of brick on a compound wall. If nothing, it would be two hawai chappals that acts as wickets. A twig could be a stand-in for a second bat, and everyone played with a shared spirit. The road in front of anyone's house was open to all—a place where games, conversations, and sometimes even family functions spilled over. The essence of gully cricket was its simplicity and collectiveness. No one really owned anything individually. If one kid had a bat, it became everyone’s bat. The game was not defined by boundaries of ownership or the idea of personal space. Rather, it thrived on the joy of shared resources and ex
Read more